When it comes to investing, we get behind people, rather than applying a one-size-fits-all approach.

WHAT WE LOOK FOR

Our calling is to help business builders succeed.

We think there is nothing more exciting than helping incredible people build enduring enterprises. We participate for a chapter of growth, usually 5-10 years, during which we work hard as a trusted coach and advisor in building brands, systems, and human capital.

People make all the difference, and who we back is our primary investment question. The best part of our work is the lasting relationships we build with incredible entrepreneurs. They inspire us to be better people ourselves, the type you partner with for the long haul.

At our core, we believe in paying it forward. There is no such thing as a one-off transaction. We put our companies and their management teams first, so we can achieve more together in the long run. We work hard to earn long term relationships of trust, with many of our entrepreneurs becoming investors and advisers themselves.